ELF Cosmetics, also known as Eyes Lips Face have been a strong competitor in the budget beauty market for a few years now. As one of the first online based cosmetics brands, ELF first caught my eye a number of years ago. I ordered a few products from them in 2010 and never found myself going back for more… Until last week. Having been well paid for a couple of months now, I’m constantly finding new products to splash out on and after a few minutes of scrolling through their website I had a fairly full basket of items.
I ordered a total of 10 items from the initial 2456 in my basket; a relatively fair share of products for the eyes, lips and face.
Starting with the eye products; I couldn’t help but a grab a felt liner pen. Since first using them I’ve been trying to find one with a thin tip that still comes out jet black and the ELF one did not disappoint. As one of the only products I picked from their lowest-end range, the Waterproof Eyeliner Pen (£2.95) was extremely impressive which leads me to question why is it that with felt eyeliners that cheap always triumphs over costly?
The Blending Eye Brush (£1.95) again is brilliant. This blending brush is perfect for adding a touch of smoke to the outer corners of the eye, creating a soft daytime look.
I also picked up their Eye Refresh (£3.95) which is supposed to wake your eyes up and ‘alleviate under eye puffiness and dark circles’. My eyes do feel slightly refreshed after use in the morning but I think a cold flannel would have done the same. I haven’t noticed much difference to my dark circles as of yet.
Moving on to their lip products which I got three equally gorgeous items from. Their Lip Lock Pencil (£3.95) is essentially a lip priming balm that fills the cracks in your lips. It really creates a gorgeous base for lipstick and looks flawless after application. I took both this and the lip liner to work yesterday and left them at my desk, woops!
I found their Mineral Lipliner (Rose, £3.50) a tad disappointing. The colour is beautiful and matches very well with both of my favourite lipsticks (Mink by Topshop and Pink Plaid by Mac) despite them being very different colours. The dusky rose colour blends well with the pink and brown shades but doesn’t really do much for my lips. I hoped the lipliner would enhance my lips but it seems to come off very quickly. I’m sure it wears away in about an hour leaving my lips looking thinner than ever.
Their Mineral Lipstick in Nicely Nude (£5.00) is creamy and pigmented, although I don’t think the sheen suits me at all. I’ve been wearing more highlighting products recently so I feel like the gloss finish might make me look like a shiny mess. Matte lips until I mattify my skin finish for the winter.
Last but not least; the face products. I picked up four face products so I may have favoured them slightly but one of them really didn’t deliver anyway so we’ll get that one out the way first. Their Shimmering Facial Whip (Lilac Petal, £1.95) is an awful consistency, very thick and extremely hard to work with . The colour appears tacky. It does not apply onto foundation at all and doesn’t work well as a base product either- boooo.
Their slightly glimmery Mineral Face Primer (Radiant Glow, £6.95) on the other hand adds a soft highlighted glow without the same sticky consistency. Its mousse to powder finish feels gorgeous going into a freshly moisturised face and it adds a gorgeous glow while also improving the longevity of wear on my foundation. I must admit that I find the packaging on this primer to look very cheap and flimsy sat next to my higher end products.
Their High Definition Powder (Translucent, £6.95) is equally brilliant. It adds a soft finish to your foundation and leaves your face feeling heavenly soft. Although badly packaged in a different manner, the hd powder looks high end and chic but just doesn’t show much practicality in the way of design.
Finally, the powder Blush (Candid Coral, £3.95); yet another soft dusky colour in the ELF range. The rose gold coloured blush in the shade ‘Candid Coral’ looks lovely on my skin when I’m going for a natural look. The light pigmentation gives me leeway to sculp a very light contour and enhance my cheekbones.